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Articles, notes on creativity, strategy and making things work.

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+Notes on design and process
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Rethinking Product Design with Intelligence

Gershon

CTO

Rethinking Product Design with Intelligence

2026-01-01

An architecture studio wanted its online presence to feel as ambitious as its buildings. The challenge was to move beyond static portfolios and reflect authority and vision.

Krishna

CEO

Architecture in the digital way

2026-01-02

An architecture studio wanted its online presence to feel as ambitious as its buildings. The challenge was to move beyond static portfolios and reflect authority and vision.

Nivetha

How Automative Brands Win Online

2026-01-03

An automotive brand asked us to build a digital showroom. The challenge was giving customers an online experience that could rival the thrill of being behind the wheel.

Experience operations that don’t wake you at night.

We build systems that quietly do their job.

predictable releases clear dashboards stable performance confident teams

2016 — 2025

Start something that keeps working.

“Good technology disappears. You only notice the result.”

Ajay Krishna

CEO of OpsMonsters

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Occasional thoughts on engineering, systems and scale.*

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